The question ‘what is good design’ is one of those that seem incredibly easy to answer but turns out to be surprisingly difficult to answer correctly. The more one thinks about it, the more the answer they are likely to obtain becomes complicated. Good design does not only have different meanings to different people, but its meaning also tends to change at different times depending on the contexts in question. The shared view on the subject matter is that good design is one that can fulfil its functions effectively. In the real world, there are great examples of ‘good design’. Kindle is a good example except for the fact that the execution of its design is poor. Some of the weaknesses include the accidental operation of buttons which frequently happens and the fact that is uncomfortable to hold, which is an appalling idea for a book. Good design must be efficient. Having an inefficient design has bad consequences. For instance, for a company dealing in the provision, distribution, or even manufacture of pharmaceuticals and prescription pills. Having an inefficient design may lead to the poor marking of prescription bottles. It goes without saying that the consequences of such a mistake will be terrible, to say the least. The solution to such situations is the development of an excellent design which will ensure that flaws like this one are eliminated, and the risks on the market are reduced. Nonetheless, while efficiency is an important aspect of good design, it is not enough. In the implementation of design, it is vital to take into consideration all the parties involved. Good design must have aesthetic value. A genuine definition of a good design is one that is not only graceful but elegant and appealing as well as put forward by one of the ‘Good Design ’principles of Dieter Rams (Rams, D., Ueki-Polet, K. and Klemp, K. 2009). Moreover, sustainability is equally vital. Bad designs are likely to offer unrealistic frameworks that are undoubtedly unsustainable in the long run. Good design seeks to offer not only reasonable frameworks but also provide sustainable solutions to problems.
Written by: Caterina Pomari, DMC 2018.
References: Rams, D., Ueki-Polet, K. and Klemp, K. (2009). Less and more. Berlin: Gestalten.